AT&T Dynamic Traffic Management coming to the rescue

Driving home from work the other day I was stuck in more traffic than usual

As I waited to get through the bottleneck, an ambulance made its way through the string of cars. I finally found the cause of the delay. Two cars had been in an accident.

Help had already arrived – the ambulance I had seen earlier and police were at the scene. Luckily, it didn’t look too serious. However, it did make me thankful that police, fire, and paramedics are typically able to get to an emergency, regardless of traffic.

Traffic doesn’t only occur on roads. In today’s world, where mobile technology helps us stay connected like never before, congestion also appears on networks.

Like an ambulance trying to get through traffic to an accident, there may be data traffic trying to get through a congested wireless network to a mission-critical business app. We at AT&T have a solution.

AT&T Dynamic Traffic Management uses Quality of Service technology to enable qualified enterprise, government, and public safety customers to identify business application data traffic that needs prioritized treatment on the AT&T-owned domestic 4G LTE network.

AT&T Dynamic Traffic Management can help qualified customers’ mission-critical apps perform even during the busiest times. And qualified state and federal public safety organizations (such as police and fire departments) can also get priority access to our AT&T-owned domestic 4G LTE  network so that their first responders can stay connected and serve their communities.

For public safety customers: prioritize mission-critical apps to perform even during the busiest times

Let’s continue our highway scenario. Think about the crowded highway after an accident. People are trying to use their wireless device to connect with work to let them know they are going to be late. Others are contacting friends and family to let them know they are alright. Some may be documenting the event with pictures, and others taking videos. With nearly everyone in the area on their wireless device, the conditions are prime for a busy network.

What does that mean to our police and other first responders? They’re trying to use the wireless network to access critical applications, like computer-aided dispatch, maps, and other helpful information.

Giving police, fire, and emergency medical responders a way to help maintain their data communications when the network is congested is one way we can use our advanced technology to help support public safety and security. In an emergency, seconds can make the difference in helping save a person’s life.

For enterprise and government customers: keep operations and deliveries stay on track

Whatever your industry, when time makes a difference, AT&T Dynamic Traffic Management can help.

For example, there are thousands of people in an airport terminal at any given moment. Many travelers are using mobile technology at the same time. Yet the airline companies rely on those same mobile connections to keep their business running smoothly.