Retailers have long been one of the top targets for cyberattacks. Customer data is the primary target of fraud, but it’s this data that helps retailers improve their customer interactions and purchase experiences.
Compromising this data means a severe loss to your brand’s trust and customer perception. While evolutions in point-of-sale (POS) systems, cloud integration, and behavior tracking technologies provide tremendous opportunities for retailers to gain and use customer data, they also open up more avenues through which that data can be compromised.
It’s extremely important that you provide for cybersecurity as an integral part of your retail business, for the sake of your customer relationships and brand integrity. Read more in the infographic below to gain insight on the current cybersecurity climate and learn how you can help to prepare, pilot, and persevere against some potential threats that face your business.
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