Unified Communications White Paper
Speeding the Adoption of Enterprise 2.0
Executive Summary
By looking at the current usage of Web 2.0 tools by 50 senior CIO staff at various multinational corporations, it’s clear that there’s no Holy Grail of corporate Social Networking. Different tools appeal and have benefits for different user groups, and the speed of deployment and take-up is dependent on a number of factors, including age distribution (younger is faster), the presence of champions and how innovative the corporate culture is.
* Exclusive for members of the AT&T Networking Exchange.
