Managing Change
Social Networking: What You Need to Know
Executive Summary
For those willing to engage and participate, social networks can offer real business value. This paper and related podcast show that social networks can be powerful tools for finding new customers, facilitating new partnerships and discovering ways to reduce expenses. The possibilities for improved customer interaction are significant as well, although it may take imagination and leadership to bring them to full potential.
Audio:
Listen to Audio
[03:52]
Download Audio
[MP3, 2MB]
Related Content
- Bulletproof Network Supports Defense Company Growth and Collaboration
- Online Video for the Enterprise: Broadband Gets to Work
- AT&T's Road to Growth Study
* Exclusive for members of the AT&T Networking Exchange.

